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Are you hijacking your own new business?

Quite a bizarre question in truth, but extremely valid. We know what the customer wants, but are you guilty of complacency when it comes to actually delivering it?

A recent conversation with a letting agent revealed that they “don’t need floor plans because they let their properties within 24 hours”. Pretty impressive.

“But what about your landlord?” we asked, to which we were met with silence. We went on to explain that Rightmove report 37% of landlords would NOT invite an agent to value their property, if they didn’t offer floor plans.

That’s 37% of business that you will miss out on before you even get out of bed. Thirty seven...

With competition rife, it has become harder and harder to stand out from your competition. Imagine telling Mr and Mrs Landlord that you are going to provide them with a professional floor plan, they will immediately see you’re serious about presenting their property. Chances are, they may not have been offered this by your rivals, so immediately they are hearing something different.

You then go on to explain how this is just a small part of your commitment to marketing their property in the most creative and effective way. Quite simply, having a floor plan will attract a wider pool of potential tenants; Rightmove state properties with a plan achieve 30% more interest.

There has never been a better time to be drawing your own floor plans. With simple to use floor plan software it just isn’t a specialist skill any more.

And when the tenancy agreement comes to an end, guess what? You have a floor plan already drawn up, ready to re-use.  Once the plan is drawn, you can use it over and over again.

If we take a look in the South East, we see the likes of Romans and Prospect who have a floor plan on every lettings property. Do you think this is a coincidence? Absolutely not. Both continue to run highly successful lettings businesses, with floor plans being one component of a well-run ship.

Whether you’re paying someone £30-£50 to draw your plans for you, or you don’t use them at all, have a chat with our friendly team to find out more.

Our hassle-free, no pressure approach allows you try floor plans in your own time, with expert support and training available to every person in your company.

And at less than the cost of a cup of good coffee what’s the downside? Will floor plans help you attract more tenant interest? Definitely. Will plans help you secure more landlords? Give it a try and see the results for yourself…

 

Register before 7th March to receive a 4 week free trial, with absolutely no obligation. Just quote “LETTINGS BLOG” to activate this offer.